India's culture begins with adoration of the mother. The Vedic culture speaks of seven mothers: the Earth, rivers, the Divine Mother (God as Mother), mantras, holy scriptures, cows, and the birth mother. All of these forms of the mother are respected in India.
Motherhood is a life of sacrifice, a life of service, a life of compassion, and a life of giving. In this vast creation, the cow is the only creature whose every part and moment of existence are useful. Her urine and dung are healthy not only for human beings, but also for other living beings and for the earth itself. Her milk and milk products are used extensively. She is useful while living as well as after her death. Her bone, skin, body, and horns are used after her natural death. The horns are useful for making combs, medicine, and artistic things. Gorochana, a substance collected from particular dead cows, is very holy and can be used in Ayurveda (alternative medicine).
In other words, everything about the cow is useful, not only for the earth and agriculture, but also for many other purposes. People in India understand the value of the cow, which is why we love cows and want them to be properly taken care of, so the entire creation will be healthy and happy.
Our mission is to protect, preserve, and improve India's indigenous cattle population, which are called gou, desi, or Brahman cows. Focusing on this mission will not only improve the life of cows, but will also preserve nature by conserving the quality of soil, water, and air, and improve human life by providing higher quality milk and milk products than that of cross-bred exotic (European breed) cows.Crossbreeding indigenous Indian cows with imported bulls and semen to increase milk production started in the 1960s has caused the obliteration of the indigenous Indian cattle, which includes precious breeds developed over a millennium. Our goal is to bring more awareness of the benefit of rearing pure bred indigenous Indian cows.
Cattle Protection and Preservation
Protection and preservation of the gou, desi, or Brahman breed is our primary focus. India's indigenous cattle population has long provided innumerable resources and services for this great nation.
Creating sanctuaries for the rehabilitation of old or barren cattle is a significant component in the protection of the breed. Such cattle are often abandoned even though they can still provide valuable products for farming and for human use. These cattle can be rehabilitated in a natural environment through preservation and expansion of pasture land to ensure adequate grazing areas.
Protecting cattle from exploitation by greedy dairy and beef farmers is another component in the protection of the breed. Educating people and cultivating their compassion will help stop the cycle of abuse against cows.
Preventing cross-breeding — maintaining the purity of the gou, desi, or Brahman cattle — is also an important component in protecting the breed. The exotic cross-breeds have not adapted to Indian conditions and have not provided the expected high milk yields. Their capacity suffers because they are vulnerable to tropical weather and diseases. Unlike the indigenous cow, they need to be kept in high cost, air-cooled, all weather shelters, and require expensive stall feeding and medical care.The small farmer is not equipped to bear the cost of rearing exotic cross-breeds. Due to government negligence in not helping to improve the yield of India's indigenous cows by helping small farmers increase their cows' food and water intake, the low maintenance, weather resistant local breeds are continuing to deteriorate. These same Indian breed cows are doing very well in other countries. When there is an increased demand for indigenous Indian cows (Brahman cows) worldwide, why would India not also increase this breed?
As the shift from being self-sufficient to industrial dairy production begins to dominate, India will have to import a large percentage of its milk demand and become reliant on importing exotic semen and cattle feed for the exotic crossbreeds reared within India.
Throughout the world people are starting to recognize that the A2 protein trait in the milk of India's indigenous cattle is of distinctly superior quality to the A1 protein trait in Western breeds and cross-breeds. This knowledge must be spread through proper education at both a theoretical and a practical level.
There is an increased demand for ghee and milk products from A2 cows globally, resulting in an increased demand for the gou, desi, or Brahman cows worldwide. Being the native home of this breed, India has the largest population of gou, desi, or Brahman cattle in the world, and can meet the worldwide demand if we focus on increasing and improving the breed. Sustainable breeding and maintenance practices, as well as increased milk production are a part of improving the breed.
India is the world's largest producer of milk. About 68 percent of milking cows are owned by small farmers, and their produce is distributed throughout India. Milk is a larger driving force for India's agro economy than paddy, wheat, or sugar.
Cow-Based Natural Farming
Adoption of cow-based natural farming is the future of India and Indian farmers. Through adoption of natural farming methods, Indian farmers can immediately improve their own lives, and can improve the lives of people around the world in the longer term.
Our goal is to help develop natural farming as a long-term, sustainable alternative to current farming methods without reducing food production. This will be accomplished by creating model farms in each district of Odisha to show that natural farming methods are more efficient and are the way of the future. Model farms will make better use of cow dung and cow urine, including:
- Vermi compost and natural compost
- Natural crop protection (cow urine and neem leaves)
- Panchagavya (made from milk, yogurt, ghee, cow urine, and cow dung) for treating various diseases as an alternative medicine as prescribed in Ayurveda.
- Consumable items such as soap, toothpaste, tooth powder, shampoo, mosquito repellant, incense sticks, and more.
- Generating electricity using bio gas made from cow dung.
Model farms are the first step in helping us achieve all aspects of our mission.